Free Digital Growth Starter Kit

Digital Growth is exciting but overwhelming

Help me get closer to my customers

  • You know customers will fuel your growth
  • You know the key to connecting with these customers is using technology
  • You don’t know how to get going
  • You aren’t alone. It’s a common challenge for many founders and small business owners.
  • I work with you to get you closer to your customers

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“Digital customer journeys” – explain!

  • You know customers discover you online
  • You see them browse your site, buy your products or contact about your services
  • You don’t know what they did before and after each of these steps
  • Mapping journeys as your customers experience them helps you identify what’s working well and what’s not
  • I partner with you to plot, plan and prioritise those journeys so you know where to invest time and resources

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Shifting to a unified outcome-driven business sounds hard

  • Investing in digital is investing in the future growth of your business
  • Investing in digital can be confusing. Where do I invest and why?
  • Pivoting from task-based outputs to results-oriented outcomes helps make these investment decisions easier
  • It might seem complicated but I can help make it simple

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Reduce the overwhelm to focus on opportunities

Working with me is awesome – you’ll love the results of us working together

Generating value for customers is great for business

Customer value = business value

Empathising with customer problems and exploring potential opportunities. By focusing on what customers need they’ll keep coming back and they’ll send others your way

Together we’ll;

  • Unlock the secret to digital growth – customers
  • Build your confidence on the principles, behaviours and tools you need to get to know your customers
  • Empower you and your teams to engage customers on a continuous basis
  • Inspire you to prototype ideas and rapidly gather feedback

You’ll gain a helicopter perspective

It’s easy to be blinkered, solving a problem in isolation without looking at the bigger picture. I’ll take off the blinkers and give you a holistic perspective

Step one is thinking about your digital capabilities and journeys as customers experience them; end-to-end or start to finish.

Together we’ll;

 

  • Map out the online/offline customer journey
  • Understand customer motivations before they’ve engaged with you
  • Evaluate ‘moments’ in the journey – moments of delight and moments of despair
  • Identify the quick and not-so-quick wins

Your investment in digital will payback

You’re investing in digital to grow. You grow based on the impact created, not based on the tasks completed.

I’ll challenge you to think differently – to prioritise outcomes over outputs.

Together we’ll;

  • Craft a clear, compelling and inspiring vision for the future
  • Develop a strategy to direct effort towards the vision
  • Get clear on your business goals
  • Create digital goals focused on results and aligned to business goals

Testimonials

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“I wish I had known Nick early in my career because I truly think I would have been better for it.”

"Most people I meet in the product space went into this field because they love working with technology, they love working with other talented professionals, and they want to help improve the lives of their customers, and make a positive difference in the world. So it bothers me greatly when I meet product leaders or product managers that tell me they're unhappy, either with their role, their employees, their teammates, or their leaders."

Marty Cagan

Partner Silicon Valley Product Group
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“Nick has been an exceptional Product Coach to me for the past few months. Nick's deep knowledge and vast expertise in product management have been evident in his coaching approach. He has a unique ability to understand the challenges and struggles that Product Managers face on a daily basis in complex organisations and provides practical solutions that are easy to implement. His insights and guidance have been instrumental in my growth as a Senior Product Manager.”

Giannis Bizios

Senior Digital Product Manager Abcam
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“Driven. Thorough. Thought provoking. These are just some of the excellent qualities I observed during the time that I worked alongside Nick.

When Nick is speaking in front of a room, the audience is captivated. I was always motivated by his constant stream of new and innovative ideas. His energy for pushing forward Products and Customer Experience is met equally by his passion for prioritising and empowering the team around him.”

Ben McCarthy

Staff Engineer Sainsbury’s Tech
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“Nick is a brilliant interactive storyteller, weaving humour and a really positive approach into his very personal story. As an audience member, you know he is being honest and authentic, and his openness inspires action and conversation off the back of it every time. For anyone thinking of working with Nick, or asking him to come and speak at their workplace or with their community group - DO IT NOW.”

Carrie Loftus

Sustainability Programme Manager Direct Line Group
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“Nick joined us at Memorisely to speak about Mental Health Awareness with Product Designers across the world. His gentle approach to a difficult subject provoked generous discussions afterwards and even encouraged others to be vulnerable and share their experiences. The way Nick is opening up the dialogue about Mental Health in the workplace is refreshing and inspiring.”

Jacqueline DeMaio

Content Strategy & Design
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“Nick was pivotal as a digital product consultant and coach in growing my own product capabilities and confidence

I felt more equipped as a product founder and future product leader as a result of the time I spent with Nick”

Jon Chapman

Co-Founder and CEO Digihome
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“It was a pleasure to work with such an amazing product professional

His coaching substantially improved the teams' product discovery capabilities, and my own product mindset”

Marta Ros Urrutia

Digital Product Director Adevinta
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“Nick’s unique selling point is the balance he strikes by combining his own personal experiences and learnings, alongside academic research, insights, and practical tools.”

Michaela Brown

Senior Manager Amazon

Services & Pricing

About

stories matter

Stories Matter is a product and culture transformation business. Partnering start-up, small and medium sized businesses to grow their digital capabilities and develop their cultures

I’m Nick Jemetta, a multi-passionate founder with 10+ years experience in product development and product management. I’ve developed, launched, grown and optimised digital products to solve customer problems – generating £millions in profitable revenue

I blend this experience with my expertise in wellbeing, mindset, leadership and culture change to deliver meaningful, sustainable outcomes for my clients and their teams. I focus first on the people, then on their professions

I’d love to collaborate with you to craft extraordinary digital products and experiences built by a bunch of awesome human beings

Drive your digital growth

Book your free 15 minute discovery call

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